Ferruccio Lamborghini, a successful tractor manufacturer, founded Automobili Lamborghini in 1963 with the ambition to build sports cars superior to Ferrari. This was spurred by a dismissive response from Enzo Ferrari regarding Lamborghini’s critique of his personal Ferrari. Lamborghini’s vision was clear: grand touring cars with powerful engines, luxurious interiors, and exceptional handling.
His team, including engineer Giotto Bizzarrini, developed a magnificent 3.5-liter V12 engine, the heart of early Lamborghini models. The 350 GT, unveiled in 1963, showcased this commitment to performance. Its successor, the 400 GT, further refined the formula, solidifying Lamborghini’s presence in the high-performance market.
The game-changer arrived in 1966 with the Miura. Its revolutionary mid-engine layout, stunning Bertone design by Marcello Gandini, and blistering performance redefined the supercar. The Miura wasn’t just fast; it was a symbol of Lamborghini’s innovative spirit.
Following the Miura’s success, Lamborghini produced the Espada, a four-seater grand tourer demonstrating versatility. The Countach, introduced in 1974, with its radical wedge shape, scissor doors, and aggressive styling, became an icon, a poster car for a generation, cementing Lamborghini’s reputation for visually stunning and instantly recognizable automobiles.
Despite these iconic models, Lamborghini faced financial instability throughout its early years, changing ownership multiple times. However, the Lamborghini spirit endured, fueled by passion and belief in the brand’s potential.
The 1980s saw Lamborghini continue to push boundaries with the rugged LM002 off-roader and the Diablo, which succeeded the Countach, continuing the legacy of extreme performance and striking aesthetics. The Diablo solidified Lamborghini’s position as a supercar leader, battling Ferrari for dominance.
In 1998, a pivotal moment arrived: the Volkswagen Group, specifically Audi, acquired Lamborghini. This provided financial stability and resources for research, development, modernized production, and model expansion.
Under Audi’s ownership, Lamborghini entered a new era. The Murciélago, Diablo’s successor, maintained the tradition of breathtaking design and ferocious performance. The Gallardo, a smaller, more accessible supercar, broadened Lamborghini’s appeal and significantly increased sales. These models, combined with a focus on quality and reliability, strengthened Lamborghini’s position in the luxury sports car market.
The 21st century saw Lamborghini continue to innovate. The Reventón, a limited-edition supercar inspired by fighter jets, showcased its commitment to cutting-edge technology. The Aventador, Murciélago’s successor, raised the bar for supercar performance. The Huracán, Gallardo’s successor, continued the tradition of exhilarating performance.
Lamborghini also expanded its lineup with the Urus, a super SUV blending Lamborghini performance and styling with SUV practicality. The Urus, while a departure, proved commercially successful, attracting a new customer base.
Throughout its history, Lamborghini has remained true to its founder’s vision. It has consistently pushed automotive engineering and design boundaries, creating cars that are not just fast and powerful, but also beautiful and iconic. From the Miura to the Countach to the Aventador and Huracán, Lamborghini has delivered vehicles that ignite passion.
Today, Lamborghini represents Italian excellence, a brand synonymous with performance, luxury, and exclusivity. The raging bull emblem symbolizes power and untamed spirit, representing the company’s commitment to creating the world’s most desirable supercars. As Lamborghini looks forward, it continues to embrace innovation, ensuring the raging bull’s roar continues for generations.
Get ready to immerse yourself in the heart of Italian automotive passion! The Concorso Italiano, a highlight of Monterey Car Week, is revving up for its 40th annual celebration in 2025. This milestone event promises to be an unforgettable experience, showcasing the pinnacle of Italian design, engineering, and artistry.
Held against the breathtaking backdrop of the Bayonet Black Horse Golf Course in Monterey, California, the Concorso Italiano is more than just a car show; it’s a vibrant celebration of La Dolce Vita. Prepare to be captivated by a stunning display of automotive masterpieces from iconic marques like Ferrari, Lamborghini, Maserati, and Alfa Romeo. From exquisitely preserved classics to the latest, cutting-edge supercars, the Concorso Italiano offers a glimpse into the past, present, and future of Italian motoring. Attendees can expect to see rare and seldom-seen vehicles, as well as potentially witness exclusive unveilings of future models.
Beyond the gleaming chrome and roaring engines, the Concorso Italiano offers a taste of Italy itself. Indulge in authentic Italian cuisine, enjoy live entertainment, and experience the elegance of Italian fashion and art. The event also features VIP experiences, providing exclusive access and amenities, along with expert panels discussing automotive history, design, and trends. Prestigious awards will recognize the exceptional vehicles and contributions to the Italian automotive world.
Whether you’re a seasoned collector, an avid enthusiast, or simply appreciate beautiful design, the 40th annual Concorso Italiano is an event you won’t want to miss. Join fellow automotive aficionados in Monterey during Car Week 2025 for a celebration of Italian style, passion, and automotive excellence. Mark your calendars and prepare to be swept away by the magic of the Concorso Italiano.
Mark your calendars for a celebration of automotive passion and Italian heritage! On October 5th, 2025, San Jose’s vibrant Little Italy will come alive with the sights and sounds of the annual Little Italy Car Show. This exciting event promises a day filled with classic cars, Italian culture, delicious food, and family fun.
This is one of the largest Italian car shows in the US! Lamborghini, Ferrari, Italian Motorcycles & more.
Southern California roared to life this past Saturday as a record-breaking 200 Lamborghinis descended upon its roads for a powerful cause: Movember. This impressive “Bull Run,” organized in partnership between Automobili Lamborghini and the leading men’s health charity, saw passionate Lamborghini owners and enthusiasts unite to raise awareness and funds for prostate cancer, testicular cancer, and suicide prevention.
Leading the charge was none other than Automobili Lamborghini Chairman and CEO, Stephan Winkelmann, alongside Andrea Baldi, CEO Americas. Their presence underscored the brand’s commitment to this vital cause, marking the third consecutive year of the Lamborghini x Movember partnership. This Southern California event is just one of many “Bull Runs” taking place globally throughout November, demonstrating the widespread support for Movember’s mission.
The epic drive commenced at the iconic Santa Monica Pier, a fitting starting point for such a visually striking event. The convoy of brightly colored Lamborghinis, each sporting Movember’s signature mustache emblem on its hood, snaked its way through the scenic Malibu canyons. The 32-mile route culminated at the picturesque Calamigos Ranch in Malibu wine country, nestled within the stunning Santa Monica Mountains. The backdrop of rolling hills and vineyards provided a dramatic setting for the gathering of these automotive masterpieces.
“It’s an honor to actively contribute to raising awareness and funds for Movember and promoting prevention for men’s health,” commented Stephan Winkelmann. “This Southern California ‘Bull Run’ saw the most Lamborghinis ever come together in the history of this region, and for such an important, vital cause that touches so many of us in different ways. With California as the leading market in the US, it was wonderful to witness such strong customer participation in this event.”
The funds raised through the Lamborghini x Movember partnership will directly support Movember’s crucial work in tackling the most pressing men’s health issues. Donations can be made through Lamborghini’s dedicated fundraising page until November 30th, providing an opportunity for everyone to contribute to this important initiative.
Timothy Gnaneswaran, Movember US Country Director, expressed his gratitude for the partnership. “At the core of Movember, we believe that healthier men equal a healthier world. We’re proud of our partnership with Automobili Lamborghini and their commitment to raise awareness and funds for cancer research and mental health,” he stated. “The Lamborghini x Movember ‘Bull Run’ resonates with our value of having fun by doing good. We’re touched by all those who helped make it a success.”
Movember’s impact is substantial, having invested nearly $350 million in biomedical research and funded numerous programs supporting men’s health. Their work spans prostate and testicular cancer, as well as mental health and suicide prevention, making a tangible difference in the lives of men around the world. The Lamborghini “Bull Run” serves as a powerful reminder that even the most passionate communities can come together to make a real difference, one roaring engine at a time.
Lamborghini Esperienza Avventura Zion welcomed owners and their guests for an exclusive three-day event earlier this September. The program covered over 200 miles of dramatic landscape driving the Urus S, a super SUV that combines maximum capability and comfort on any terrain or road condition. Offering one-of-a-kind curated routes for high-performance driving and unique culinary experiences, guests set off on their journey while taking in the breathtaking beauty of Zion National Park’s rugged topography. Conquering the wilderness while enjoying the unique accommodations of Autocamp Zion, the Lamborghini community came together in the brand’s true spirit of adventure and excellence.
The desert oasis was named Zion, which in ancient Hebrew means “sanctuary” or “refuge”. Deep and spectacular canyons in this protected portion of the Virgin River Valley truly provide a safe haven to wildlife and humans alike. The convoy of Urus S traveled the on and off-road dynamic route engulfed by massive cream, pink and red sandstone cliffs that soared into a brilliant blue sky. This was indeed “Driving Humans Beyond” with the intention to push the limits and satisfy a craving for exploration, converging with something bigger than oneself amongst Zion’s reverent cliff faces.
On the first day, guests arrived in their Urus S to Autocamp Zion, offering luxurious camp-like accommodations, where they checked into their own private Airstream and relaxed in the majestic surroundings. They then enjoyed a welcome reception and an open-air glamp dinner grilled under the stars.
The following morning, guests prepared to tackle the winding roads of Zion National Park and set out on a drive that saw the Esperienza Avventura group traverse 136 miles. The route provided a coffee stop at Zion Mountain Ranch, an exploration of Coral Pink Sand Dunes State Park, followed by an off-the-grid luncheon at the Zion Wright Family Ranch and horseback riding through the range. That evening, guests were welcomed back to Autocamp to decompress and partake in a lavish “farm-to-table” dinner. The night concluded near the warmth of the camp’s firepits.
Esperienza Avventura Zion and the Super SUV Urus S together created new friendships and lasting memories in the great outdoors for the Lamborghini community. The final day of the program enabled departing guests to drive to the airport in their Urus S to close out their adventure behind the wheel.
Lamborghini. The name conjures images of sleek, low-slung supercars carving through winding mountain roads, their powerful engines screaming in exhilaration. But what happens when the pavement ends? Enter the Lamborghini Huracán Sterrato, a revolutionary machine that dares to venture beyond the asphalt, redefining the very concept of a supercar.
The Sterrato isn’t just a Huracán with a lift kit. It’s a meticulously engineered off-road supercar, designed to conquer challenging terrains while retaining the heart-pounding performance that defines Lamborghini. Its distinctive styling immediately sets it apart. Increased ground clearance, reinforced bodywork, chunky tires, and prominent skid plates signal its adventurous intentions. It’s a Huracán that’s ready to get dirty, a visual testament to its dual personality.
Beneath the rugged exterior lies the heart of a true Lamborghini.
The Sterrato inherits the Huracán’s naturally aspirated 5.2-liter V10 engine, producing a symphony of power and sound that’s as thrilling off-road as it is on the track. While specific power figures may vary, the Sterrato delivers breathtaking acceleration and a visceral driving experience, regardless of the terrain.
The Sterrato’s off-road prowess isn’t just about ground clearance and tires. Lamborghini has meticulously tuned the chassis, suspension, and all-wheel-drive system to optimize performance in challenging conditions. The Sterrato boasts wider tracks, revised suspension geometry, and specially designed tires that provide exceptional grip and control on loose surfaces. It’s a supercar that can confidently tackle gravel roads, dirt trails, and even light off-road excursions.
Inside, the Sterrato retains the Huracán’s driver-focused cockpit, albeit with some rugged enhancements. Supportive sport seats hold occupants securely in place, while the familiar Lamborghini design elements are present, albeit with a more robust feel. The infotainment system may also include off-road specific displays and data, providing the driver with crucial information about the vehicle’s performance and the terrain ahead.
The Huracán Sterrato is more than just a novelty; it’s a testament to Lamborghini’s commitment to innovation and pushing boundaries. It’s a supercar that breaks free from the limitations of paved roads, opening up a new world of driving possibilities. It’s a machine that embodies the spirit of adventure, inviting drivers to explore the uncharted territories and experience the thrill of a Lamborghini in a whole new way. The Sterrato isn’t just an off-road supercar; it’s a redefinition of what a supercar can be. It’s a wild bull unleashed, ready to conquer any terrain.
Lamborghini Iron Lynx celebrated a landmark achievement at the 2024 24 Hours of Le Mans, securing a top 10 finish in their maiden appearance. The #63 SC63, driven by Mirko Bortolotti, Daniil Kvyat, and Edoardo Mortara, delivered a stellar performance, earning the team their first drivers’ points in the FIA World Endurance Championship.
The sister #19 car, piloted by Matteo Cairoli, Andrea Caldarelli, and Romain Grosjean, also finished the grueling endurance race, crossing the line in 13th place in its FIA WEC debut. This impressive double finish underscores the remarkable reliability of the Lamborghini SC63s, as neither car required any garage time throughout the entire 24 hours. This result carries significant weight for Lamborghini Squadra Corse, marking the first time the brand has finished the 24 Hours of Le Mans in seven attempts.
In the LMGT3 class, the #85 Iron Dames team, comprised of Sarah Bovy, Rahel Frey, and Michelle Gatting, showcased podium-contending speed despite a pre-race 25kg weight penalty. They ultimately secured their second consecutive top-five finish. The #60 Iron Lynx car, driven by Matteo Cressoni, Franck Perera, and Claudio Schiavoni, finished the race in 16th position after facing several challenges.
Lamborghini has a knack for creating the extraordinary, and the Urus Performante Essenza SCV12 is a prime example. This isn’t just another special edition; it’s an exclusive offering, a reward for the few who have already tamed the beast that is the Essenza SCV12 track car. Think of it as a very fast, very stylish, and very limited-production companion to Lamborghini’s track-focused monster.
The Urus Performante Essenza SCV12 is, at its core, a Lamborghini Urus Performante. 1 It inherits all the performance enhancements that make the Performante such a thrilling SUV. Under the hood, you’ll find the same roaring twin-turbo 4.0-liter V8, churning out a formidable 657 horsepower. This potent engine, combined with the Performante’s weight reduction measures, makes for blistering acceleration and a truly visceral driving experience. It’s a symphony of power and aggression, a reminder that even in SUV form, Lamborghini’s DNA is unmistakable.
But the Essenza SCV12 edition goes beyond mere performance upgrades. It’s a celebration of exclusivity, a nod to the select few who own the track-only Essenza SCV12. This special Urus is essentially a rolling piece of automotive art, a tribute to its track-bound sibling. The most obvious difference lies in the bespoke livery, a unique design scheme that sets it apart from any other Urus on the road. This isn’t just a paint job; it’s a statement, a visual representation of the owner’s commitment to high-performance driving.
Beyond the distinctive aesthetics, the Essenza SCV12 edition boasts a number of carbon fiber enhancements. The lightweight material is used extensively, not just for show, but to further enhance the Performante’s already impressive performance. The hood, roof, mirrors, and rocker covers are all crafted from carbon fiber, contributing to weight reduction and a more aggressive look. It’s a subtle but significant touch, a reminder that every detail has been considered.
Inside, the Essenza SCV12 treatment continues. While the specifics are kept close to the vest, expect a luxurious yet driver-focused cabin, likely featuring unique trim, stitching, and badging. Think Alcantara, carbon fiber, and perhaps even some personalized touches. After all, this is a car designed for a very specific clientele, and personalization is key.
Perhaps the most significant detail, and the one that truly underscores the exclusivity of this model, is the badging. The Urus Performante Essenza SCV12 features a plaque commemorating Lamborghini’s 60th anniversary, a testament to the brand’s rich history and enduring legacy. Even more special is the plaque bearing the owner’s name, a personalized touch that cements the car’s status as a truly unique and collectible piece.
The Lamborghini Urus Performante Essenza SCV12 isn’t just a fast SUV; it’s a symbol. It represents membership in an exclusive club, a connection to the raw thrill of the Essenza SCV12 track car. It’s a celebration of performance, exclusivity, and the shared passion for high-octane driving. And, as Lamborghini themselves admit, it’s priceless to those who already own the track-focused Essenza. For everyone else, it remains a tantalizing glimpse into the realm of the ultra-exclusive, a reminder of the lengths Lamborghini will go to in creating truly special machines. It’s a rare breed, a testament to the enduring appeal of the raging bull.
The Lamborghini Urus has always been a bit of a paradox – a supercar masquerading as an SUV. It’s fast, flamboyant, and frankly, a bit ridiculous. But with the new Urus Performante, Lamborghini has doubled down on the absurdity, creating something even more extreme, even more exhilarating. This isn’t just an SUV; it’s a four-wheeled adrenaline injection.
From the moment you lay eyes on it, the Performante makes its intentions clear. This isn’t your average grocery-getter. The already aggressive Urus styling has been sharpened and honed, with swathes of exposed carbon fiber adorning the bonnet, bumpers, and spoiler. It’s a visual symphony of aggression, a rolling testament to Lamborghini’s “more is more” philosophy. The lowered stance and wider track give it a menacing presence, like a predator ready to pounce.
Inside, the Performante’s cabin is a blend of luxury and purpose. Alcantara and leather abound, but the focus is clearly on the driver. The hexagonal stitching on the seats adds a touch of motorsport flair, and the optional carbon fiber trim reminds you that this is a performance machine. The new HMI graphics on the infotainment screen are crisp and modern, providing all the vital information you need while you’re busy trying to keep this beast on the road.
And what a beast it is. The 4.0-liter twin-turbo V8 now churns out a monstrous 657 horsepower, a slight bump over the standard Urus. But the real story is the weight reduction. Lamborghini has shaved off a significant 104 pounds, giving the Performante a newfound sense of agility. The result is breathtaking acceleration – 0 to 60 mph in a mere 3.3 seconds. Plant your foot, and the Performante lunges forward with the ferocity of a raging bull, its titanium Akrapovič exhaust bellowing a primal roar that echoes through the countryside.
But the Performante is more than just straight-line speed. The revised chassis, with its stiffer springs and retuned dampers, provides a level of handling that belies its size. It corners flat and confidently, gripping the road like a limpet. The recalibrated steering offers precise feedback, allowing you to place the car exactly where you want it. And the new Rally mode transforms the Performante into a surprisingly capable off-road machine. It’s not going to conquer the Rubicon Trail, but it can handle dirt roads and gravel with surprising composure.
The Urus Performante is not a subtle car. It’s loud, brash, and unapologetically over the top. But it’s also incredibly fun to drive. It’s a reminder that SUVs can be more than just practical family vehicles. They can be thrilling, engaging, and downright addictive. The Performante is a testament to Lamborghini’s ability to push the boundaries of what’s possible, creating a Super SUV that’s as exhilarating on the road as it is on the track. It’s not for everyone, but for those who crave the ultimate in performance and exclusivity, the Urus Performante is in a league of its own.
