Southern California roared to life this past Saturday as a record-breaking 200 Lamborghinis descended upon its roads for a powerful cause: Movember. This impressive “Bull Run,” organized in partnership between Automobili Lamborghini and the leading men’s health charity, saw passionate Lamborghini owners and enthusiasts unite to raise awareness and funds for prostate cancer, testicular cancer, and suicide prevention.
Leading the charge was none other than Automobili Lamborghini Chairman and CEO, Stephan Winkelmann, alongside Andrea Baldi, CEO Americas. Their presence underscored the brand’s commitment to this vital cause, marking the third consecutive year of the Lamborghini x Movember partnership. This Southern California event is just one of many “Bull Runs” taking place globally throughout November, demonstrating the widespread support for Movember’s mission.
The epic drive commenced at the iconic Santa Monica Pier, a fitting starting point for such a visually striking event. The convoy of brightly colored Lamborghinis, each sporting Movember’s signature mustache emblem on its hood, snaked its way through the scenic Malibu canyons. The 32-mile route culminated at the picturesque Calamigos Ranch in Malibu wine country, nestled within the stunning Santa Monica Mountains. The backdrop of rolling hills and vineyards provided a dramatic setting for the gathering of these automotive masterpieces.
“It’s an honor to actively contribute to raising awareness and funds for Movember and promoting prevention for men’s health,” commented Stephan Winkelmann. “This Southern California ‘Bull Run’ saw the most Lamborghinis ever come together in the history of this region, and for such an important, vital cause that touches so many of us in different ways. With California as the leading market in the US, it was wonderful to witness such strong customer participation in this event.”
The funds raised through the Lamborghini x Movember partnership will directly support Movember’s crucial work in tackling the most pressing men’s health issues. Donations can be made through Lamborghini’s dedicated fundraising page until November 30th, providing an opportunity for everyone to contribute to this important initiative.
Timothy Gnaneswaran, Movember US Country Director, expressed his gratitude for the partnership. “At the core of Movember, we believe that healthier men equal a healthier world. We’re proud of our partnership with Automobili Lamborghini and their commitment to raise awareness and funds for cancer research and mental health,” he stated. “The Lamborghini x Movember ‘Bull Run’ resonates with our value of having fun by doing good. We’re touched by all those who helped make it a success.”
Movember’s impact is substantial, having invested nearly $350 million in biomedical research and funded numerous programs supporting men’s health. Their work spans prostate and testicular cancer, as well as mental health and suicide prevention, making a tangible difference in the lives of men around the world. The Lamborghini “Bull Run” serves as a powerful reminder that even the most passionate communities can come together to make a real difference, one roaring engine at a time.